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FURNITURE RETAILING IN THE UNITED STATES

Order #: F112_1995AP; US$ 785.00
Published, Dec. 1995; 62 Pages; 17 Exhibits;

Flag The report starts with an extensive overview of all conventional and non-conventional types of furniture retailing in the United States. An entire chapter has been dedicated to gallery stores and franchises. Special attention has been given to emerging non-traditional channels of distribution, such as wholesale clubs, catalog stores, home shopping by electronic means, rental outlets, interior designers, factory direct sales, and more. Lists of the key players in each retail category are also provided. Following this overview, the functions and organization of the full service furniture storeare explained. This includes all operational concerns, specifically merchandising and warehousing, marketing and advertising, financial management and productivity, human resources and training and similar matters. The author of the book - Professor Richard Bennington - is the founder and Director of the Home Furnishings Marketing Program at High Point University, and a well known authority in furniture retailing. The report is fully indexed for easy referencing.

Note: This report, together with some 25 other reports is contained in the
HANDBOOK OF FURNITURE MANUFACTURING AND MARKETING



Order TABLE OF CONTENTS
  1. TYPES OF FURNITURE RETAILERS
    1. TRADITIONAL FURNITURE RETAILERS
      • Full Service Independents
      • Full Line Furniture Stores
      • Specialty Furniture Stores
      • Full Service Furniture Chains
      • Gallery Dealers
      • Manufacturer Franchised Stores
      • Furniture Superstores
      • Warehouse Showrooms
      • Conventional Department Stores
      • Mass Merchants
    2. NON-TRADITIONAL CHANNELS OF DISTRIBUTION
      • Specialty Niche Stores
      • Distributors/Wholesalers/Direct Purchasing
      • Limited Access and Membership Stores
      • Home Shopping
      • Rental Furniture Companies
      • General Merchandise Retailers
      • Interior Designers/Home Decorators
      • Second Hand/Grass Roots
      • Non-Furniture and Specialty Stores
    3. MANUFACTURER'S GALLERY PROGRAMS
      • In-Store Galleries
      • Gallery Stores
      • Manufacturer Services to Gallery Dealers
  2. FUNCTIONS AND ORGANIZATION OF THE FULL SERVICE FURNITURE STORE
    1. FURNITURE STORE MERCHANDISING
      • Buying
      • Selling
      • Advertising
      • Sales Promotion
      • Store Layout and Display
    2. FURNITURE STORE OPERATIONS
      • Accounting & Finance
      • Office Management
      • Customer Service
      • Warehouse & Delivery
      • Physical Supervision of Building & Equipment
    3. PERSONNEL IN RETAIL FURNITURE STORES
      • Manager
      • Sales Manager
      • Salesperson
      • Furniture Buyer
      • Merchandising Manager
      • Advertising Manager
      • Credit and Collection Manager
      • Warehouse Personnel
      • Delivery Personnel
    4. RETAIL FURNITURE STORE ACCOUNTING & FINANCE
      • Financial Record Keeping
      • Key Performance Measures


TABLE OF EXHIBITS
 


Order
 

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