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PROFESSIONAL SELLING PROCESS
RETAIL SALES TRAINING VIDEO TAPES

16 Videotapes (from the National Home Furnishings Association)

Order #: F1854_1999TX;   US$ 895.00  

Video The skills of your sales force are critical to your success. Your salespeople are the primary contact for your consumers and are responsible not only for selling, but for building long-term relationships.

The Professional Selling Process gives you a powerful and dynamic tool to provide your staff the tools necessary to help them be the best they can be.

The program is comprised of 16 videotapes; a sales training facilitaor’s workbook, including a set of audiotapes of the video program; and four workbooks for sales personnel, each also including a set of audiotapes.

Each video/audiotape is 16-20 minutes long, allowing you to use each as a part of your regular sales meetings, to enhance and supplement your existing training program, to reinforce skills, and to train new people.

The 16 steps to sales excellence provided by The Professional Selling Process ensure the maximum performance value for you and your people.




Order Now TABLE OF CONTENTS
  1. Introduction: This tape provides an overview of the program and will help you "sell" it to your sales force.
  2. Positioning Yourself for Success: Helps salespeople recognize their critical role in positioning your store as a source of furnishings solutions in today's ever-changing, competitive marketplace.
  3. Getting Prospects and Assessing Shopping Styles: Teaches the importance of learning and skills of effective customer greeting, the mistakes hat are frequently made in this area, and the need to adapt the way we sell to the way each customer prefers to buy.
  4. How to Sell Different People Differently: Provides valuable descriptions and strategies for the four styles of interaction customers shop with, based on their levels of assertiveness and responsiveness.
  5. Understanding Your Customers' Real Needs: Teaches how to give your customers not just what they ask for, but what they really need, and what skills you can use to uncover those true needs.
  6. Asking Questions and Active Listening: Expands the types of questions your salespeople use to identify your customers' needs and provides several useful tips for how to become a listener who captures more useful information.
  7. Attitude and Motivation Make the Difference: Gives your sales force a stimulating perspective on how to be at their best with your customers. This boost in spirit will critically impact the success of your store.
  8. Managing Your Time and Your Life: Helps you and your people develop a high-performance career strategy based on time-management skills and personal affirmations.
  9. Goal Setting for the Sales Professional: Teaches cutting-edge skills for setting and achieving personal and career goals, and gaining life balance for a smoother journey towards success.
  10. Being a Value-Added Home Furnishings Professional: Teaches key skills for building greater value and differentiating your offering to help your customers feel comfortable with their purchase decisions.
  11. Handling Sales Objections: Recasts objections as customer concerns, and gives your salespeople a proven process to help them clear these hurdles more effectively.
  12. Closing the Sale: Provides nine high-powered closing techniques to help your salespeople gain commitments from your customers in a non-threatening way.
  13. Maximizing Customer Satisfaction: Learn to generate high levels of satisfaction with each customer by enhancing your sales staff's ability to manage and exceed her expectations.
  14. The Service Side of Selling: Focuses your salespeople on advancing customer relationships through exceptional service experiences, helping you attract and keep more customers.
  15. The Skill of Follow-Up: Teaches the skills to turn a furniture purchase into the beginning of the relationship, rather than the end.
  16. Advanced Selling Skills: Provides your people with tools to sell more through persuasive communications, matching your products to the benefits your customers seek.


Enhance the performance of your people
Create a stronger, more effective sales force
Increase your sales
Positively impact your bottom line
Build strong customer relationships
Attract and keep better salespeople
Position your company as a destination for your target customers.

You can accomplish all this by purchasing The Professional Selling Process. Do it today!

Order Now

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